E-commerce Management

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E-commerce Management

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dc.contributor.author Sandeep Krishnamurthy
dc.date.accessioned 2023-01-10T06:54:18Z
dc.date.available 2023-01-10T06:54:18Z
dc.date.copyright
dc.date.issued 2022-10-17
dc.identifier.isbn
dc.identifier.isbn CORNELL:31924086758103
dc.identifier.issn
dc.identifier.uri http://books.google.co.id/books?id=BVVEAAAAYAAJ&dq=intitle:e+commerce&hl=&source=gbs_api
dc.identifier.uri https://repository.bungabangsacirebon.ac.id/repo/handle/123456789/1862
dc.description.abstract E-Commerce Management is designed to help the managers of today and tomorrow better direct the E-Commerce process by integrating business models, marketing, and Internet technology. The integration of text and cases helps make this a perfect choice for instructors seeking one primary text for use in both graduate and undergraduate level E-Commerce and E-Marketing courses. Each case study provides readers with an in-depth analysis of well-known companies that have developed into e-successes or e-failures.
dc.format Text
dc.language en
dc.publisher South-Western Pub
dc.subject Business
dc.subject Economics
dc.title E-commerce Management
dc.type Textbook


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